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Why does voting matter? Because our voice matters.

Let’s review the facts, shall we?

  • In 2016, Hispanic millennials accounted for nearly 44% of Hispanic eligible voters.

Talk about impressive.

  • Oh, and here’s another one: An average of 800,000 Latino citizen children turn 18 and become eligible to vote each year.
  • And if that wasn’t enough, according to the Pew Research Center, Latino youth will be the main driver of growth among Latino eligible voters over the next two decades.
But it’s not just about mobilizing millennials, it’s about getting everyone in our community to step up.
  • In 2016, second-generation Latinos made up about 32% of Latino eligible voters.
  • And in case you forgot: the Hispanic electorate made up a record 11.9% of all U.S. eligible voters in 2016.
And every. Election. Matters. Whether they are at the local, the state or the national level, they are all vital to our future.

But maybe we haven’t gotten through to you. And we get it. Maybe the voter registration process is a turn off, or maybe you’re late to the civic engagement game.

Those are perfectly valid reasons (not all, but some). That said, in today’s climate, our voice and our vote can AND will make a difference.

We need to take a stand for:

  • Policies that represent our values
  • Policies that bring our country together
  • Policies that open opportunity for all

And Power of 18 is just the start.

In 2018, we will combine our Power of 18 digital voter registration campaign with:

  • A large-scale community canvassing program in states with large Hispanic populations to encourage civic participation.
  • A training and support program to empower community-based organizations to register eligible users of their services.
  • A High School Democracy Project in over 100 schools across the country to engage Latino youth by combining civic education with voter registration.